About Us

Who we are

Welcome to Flexy

With over two decades of extensive experience in the Electronic and Home Appliances industry, and having left our mark in the Middle East and Asia as one of the leading manufacturers and distributors of electronic and home appliances, we proudly present to you our brand – FLEXY.

Headquartered in Dubai, UAE, this self-efficient brand has broadened its offerings from electronic devices to home appliances, designed and manufactured keeping in mind contemporary, modern designs built to impress.

FLEXY, the multimillion dollar business, is strategically expanding on a global scale, and has simultaneously set into motion two components – invention and innovation with a view adding to its already impressive product offerings. Given its knowledgeable and dedicated Research & Development Centre in Germany, the brand boasts of the most advanced engineering and design capabilities, along with an updated database of current trends and technological advancements.

An added feather in its cap is its very own state-of-the-art production plant, which is also licensed to perform as an OEM (Original Equipment Manufacturer) for contract manufacturing on a global scale.

Offering an entire gamut of modern equipment that have been adapted to European technology, FLEXY has a wide range of luxury products to choose from, that caters to all segments of society in the global market.

Providing technical solutions and unparalleled after-sales services, FLEXY is working towards adding a new range of sustainable products that are environmentally-friendly. The brand prides itself as a socially responsible entity that promotes easy living!

Company Vision
Creating opportunities to become a successful player in the global electronic and home appliances industry, providing sustainable products and being socially responsible.
Company Mission
To provide unprecedented quality and value for money products that meet customer needs, further promoting easy living through these offerings.
Company Values
1. Work hand-in-hand with customers to understand and meet their needs as well as to provide high quality products
2. Be empathetic to our stakeholders
3. Treat all individuals with courtesy, dignity, and respect
4. Accept challenges and work as a team to provide quality services
5. Growing the business to reach maximum potential while creating value